Trump Media and Technology Group (TMTG), the company behind Truth Social and Truth+, has announced the launch of a new financial services and technology brand called Truth.Fi. The company’s board has approved a plan to invest up to $250 million of its $700 million cash reserves into various financial products, including customized investment accounts, exchange-traded funds (ETFs), and cryptocurrencies like Bitcoin.
TMTG will partner with Charles Schwab to develop these investment options, with guidance from Yorkville Advisors as the registered investment adviser. The investments will focus on American growth, manufacturing, and energy companies, as well as those supporting the “Patriot Economy.”
TMTG CEO Devin Nunes stated that Truth.Fi is a natural extension of their free-speech movement, following the launch of Truth Social and Truth+ TV. The company aims to offer investment products to help Americans protect themselves from issues like censorship and privacy violations by big tech and woke corporations. Truth.Fi’s products are expected to be launched in 2025 after securing necessary approvals.

Trump’s Project World Liberty FI currently holds over $250 million in ETH and staked ETH, along with $65 million in WBTC and $9.7 million in TRX.
This comes just one day after X revealed a partnership with Visa to offer financial services.
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