{"id":13404,"date":"2024-04-09T17:38:40","date_gmt":"2024-04-09T12:08:40","guid":{"rendered":"https:\/\/bigbreakingwire.in\/google-diversifies-chip-making-with-axion-from-youtube-ads-to-big-data-analysis\/"},"modified":"2024-04-09T17:38:42","modified_gmt":"2024-04-09T12:08:42","slug":"google-diversifies-chip-making-with-axion-from-youtube-ads-to-big-data-analysis","status":"publish","type":"post","link":"https:\/\/bigbreakingwire.in\/google-diversifies-chip-making-with-axion-from-youtube-ads-to-big-data-analysis\/","title":{"rendered":"Google Diversifies Chip-Making with Axion: From YouTube Ads to Big Data Analysis"},"content":{"rendered":"<div style=\"margin-top: 0px; margin-bottom: 0px;\" class=\"sharethis-inline-share-buttons\" ><\/div>\n<p>Google&#8217;s efforts in chip-making are broadening with the introduction of the Axion chip, utilizing ARM circuitry, to manage various tasks ranging from YouTube advertising to big data analysis, as per reports from the Wall Street Journal.<\/p>\n\n\n\n<p>Google&#8217;s TPUs provide a compelling alternative to Nvidia&#8217;s AI chips but are only accessible through Google Cloud.<\/p>\n\n\n\n<p>Google is introducing Axion, an Arm-based CPU with superior performance compared to x86 chips, aiming to simplify workload migration for users.<\/p>\n\n\n\n<p>Mark Lohmeyer, Google Cloud&#8217;s VP, highlights Axion&#8217;s compatibility with existing Arm setups, streamlining adoption without app rewrites.<\/p>\n\n\n\n<p>Google&#8217;s competitors like Amazon and Microsoft have also ventured into Arm CPUs to differentiate their cloud offerings.<\/p>\n\n\n\n<p>Google&#8217;s TPU v5p boasts double the performance of its predecessor and utilizes liquid cooling for optimal operation.<\/p>\n\n\n\n<p>Axion offers a 30% performance boost over standard Arm chips and 50% over current x86 chips from Intel and AMD.<\/p>\n\n\n\n<p>Axion is already in use for services like YouTube Ads on Google Cloud, with plans for broader availability later this year.<\/p>\n\n\n\n<p>TPU v5p is now available via Google Cloud, operating in pods of 8,960 chips.<\/p>\n\n\n\n<p>However, Broadcom and Google Cloud have revealed an extended collaboration aimed at fostering innovation within enterprises.<\/p>\n\n\n\n<p>On the other side, Google Cloud Next conference, scheduled for later today on April 9th around 12:00 ET, will feature an opening keynote delivered by Thomas Kurian, the CEO of Google Cloud.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-bigbreakingwire wp-block-embed-bigbreakingwire\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"RJcs3FWfSE\"><a href=\"https:\/\/bigbreakingwire.in\/apple-explores-integrating-googles-gemini-ai-for-enhanced-iphone-capabilities-bloomberg\/\">Apple Explores Integrating Google&#8217;s &#8216;Gemini&#8217; AI for Enhanced iPhone Capabilities: Bloomberg<\/a><\/blockquote><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;Apple Explores Integrating Google&#8217;s &#8216;Gemini&#8217; AI for Enhanced iPhone Capabilities: Bloomberg&#8221; &#8212; BigBreakingWire\" src=\"https:\/\/bigbreakingwire.in\/apple-explores-integrating-googles-gemini-ai-for-enhanced-iphone-capabilities-bloomberg\/embed\/#?secret=Mv346CXuyS#?secret=RJcs3FWfSE\" data-secret=\"RJcs3FWfSE\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-bigbreakingwire wp-block-embed-bigbreakingwire\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"X9l9ctxhhX\"><a href=\"https:\/\/bigbreakingwire.in\/eu-launches-investigations-into-apple-and-google-for-dma-violations-amidst-global-antitrust-scrutiny\/\">EU Launches Investigations into Apple and Google for DMA Violations Amidst Global Antitrust Scrutiny<\/a><\/blockquote><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;EU Launches Investigations into Apple and Google for DMA Violations Amidst Global Antitrust Scrutiny&#8221; &#8212; BigBreakingWire\" src=\"https:\/\/bigbreakingwire.in\/eu-launches-investigations-into-apple-and-google-for-dma-violations-amidst-global-antitrust-scrutiny\/embed\/#?secret=XxqN4OnJoK#?secret=X9l9ctxhhX\" data-secret=\"X9l9ctxhhX\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Google&#8217;s efforts in chip-making are broadening with the introduction of the Axion chip, utilizing ARM circuitry, to manage various tasks ranging from YouTube advertising to&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[616,619,1],"tags":[3254,3224,3223,3226,3251,3222,3255,3253,2504,1068,3252,1320,3225],"class_list":["post-13404","post","type-post","status-publish","format-standard","hentry","category-stock-in-news","category-stocks-in-news","category-tech","tag-accelerate-innovation","tag-arm-circuitry","tag-axion","tag-big-data-analysis","tag-broadcom","tag-chip-making","tag-enterprises","tag-expanded-partnership","tag-expansion","tag-google","tag-google-cloud","tag-technology","tag-youtube-advertising","entry","rows"],"jetpack_publicize_connections":[],"modified_by":null,"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/pfgCxS-3uc","jetpack_sharing_enabled":true,"jetpack_likes_enabled":false,"_links":{"self":[{"href":"https:\/\/bigbreakingwire.in\/wp-json\/wp\/v2\/posts\/13404","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bigbreakingwire.in\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bigbreakingwire.in\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bigbreakingwire.in\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bigbreakingwire.in\/wp-json\/wp\/v2\/comments?post=13404"}],"version-history":[{"count":0,"href":"https:\/\/bigbreakingwire.in\/wp-json\/wp\/v2\/posts\/13404\/revisions"}],"wp:attachment":[{"href":"https:\/\/bigbreakingwire.in\/wp-json\/wp\/v2\/media?parent=13404"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bigbreakingwire.in\/wp-json\/wp\/v2\/categories?post=13404"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bigbreakingwire.in\/wp-json\/wp\/v2\/tags?post=13404"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}